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Levi Re-designs Its Smart Jacket Equipped With Google’s advanced Hi-Tech – The Jacquard Tag

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Levi Re-designs Its Smart Jacket Equipped With Google’s advanced Hi-Tech - The Jacquard Tag

Technology is widely cutting across all facets of the global economy such that even the most ordinary accessories such as clothing are becoming instruments of technological advancements. Just a while ago, Google renewed its partnership with Levi Strauss – An American Clothing Company, to launch an upgraded version of the Jacquard jacket which is tech-enabled. 

The denim jacket is embedded with a small tab-like chip on the sleeve that permits Users to remotely access their smartphone devices right on the go, just in semblances to a touchpad. Additionally, this neoteric invention accessorizes the denim jacket with features that allows the wearer to answer calls, control your music, and get directions just by hand gestures such as swiping, touching and tapping the jacket cuff. 

The San Francisco-based clothing line announced on Monday that it would be teaming up with Google to incorporate the ‘Jacquard tag’ technology in its latest denim designs. Publishing that the Trucker and Sherpa Trucker Jackets for both men and women would roll out with the integrated ‘Jacquard Tag’ on Thursday, 3rd October, in some select few Levi stores in Australia, France, Germany, Italy, Japan, the UK and US at a cost price of $198 for the classic Trucker and $248 for the Sherpa Trucker Jacker.

Even though this is not the first time Google is teaming up with a Clothing line company to distribute a smart accessory as it partnered with Yves Saint Laurent to produce a smart backpack sometime in 2016. More so the Multinational Technology Company had earlier partnered with the Levi in 2017 to debut the first-ever smart jacket. 

However, this latest innovation is only an enhanced model that fraughts with a smaller tag that can hardly be detected. In accordance to a press release by Paul Dillinger – The Vice President of Global Product Innovation at Levi, this new technology allows users to stay connected to their Smartphones at all point in time, stating that;

“Two years after we first launched Jacquard, the technology has become smaller and more discrete, more affordable and more useful, But the premise and purpose remain the same: You can keep your phone in your pocket and your eyes on the world around you, staying connected without being distracted.”

This research development was part of Google’s ATAP (Advanced Technology And Projects) that provisions designers the required tools to create highly connected products. With features such as getting a notification alert whenever your phone gets separated from your jacket, by means of such gestures as tapping the jacket to take photos on your phone’s camera, tagging where your car was parked and a lot more. Google further anticipates adding more functionality to the ‘Jacquard Jacket’ to make it even more ‘smarter’ in the near future.

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Elon Musk’s SpaceX Project Successfully Debuts NASA’s Launch into Space

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Elon Musk’s SpaceX Project Successfully Debuts NASA’s Launch into Space
Photo Credit: SpaceX

SpaceX– Elon Musk’s aerospace company, just launched two NASA astronauts into space. SpaceX is a privately owned American aeronautic manufacturing and space exploration technologies corporation, founded sometime in 2002 with the primary intention of revolutionizing space technology and promoting the emigration to mars through reduced space transportation cost. SpaceX group, an enterprise spearheaded by one of the most innovative minds of our times, has introduced a new age of human spaceflight in the United States. The project codenamed ‘Crew Dragon Mission’ was the second attempt by the company to launch spacemen into the orbit, over the last two decades – as the first attempt from three days ago was canceled a few minutes before take-off due to stormy weather.

This most recent development is part of NASA’s Artemis program. It comes as a relish to NASA and SpaceX since the automated spacecraft manufacturer was sanctioned by NASA barely two weeks ago to develop a lunar optimized Starship that would transport its crew between the lunar orbit and the surface of the moon. The two astronauts involved in this record-breaking venture are; Bob Behnken and Doug Hurley – both of whom are NASA veteran space travelers.

NASA astronauts Doug and Bob lifted off circa 15:22 UTC on Saturday, 30 May 2020, from Kennedy Space Center on Merritt Island, Florida – which happens to be the same launch pad used to send the Apollo astronauts to the moon fifty years ago. Notably, the launch of the SpaceX aero flights – Falcon 9 rocket and Dragon crew capsule, from Florida’s Kennedy Space Center to the International Space Station (ISS) marks the first time in 9 years since a spacecraft has been launched from American soil and also the first time a private company has done it.

The NASA astronauts have successfully arrived at the International Space Station. In attendance to witness the event in Florida was President Donald Trump, Vice President Mike Pence, and the SLOTUS – Karen Pence of the United States of America.

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Apple Acquires AI Startup to Improve Siri

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Apple Acquires AI Startup to Improve Siri

In the race for new and improved virtual assistance services, Apple is once again, yet to take the lead through its acquisition of the Ontario-based machine learning startup – Inductiv. The brains behind Inductiv include professors from Stanford University, the University of Wisconsin, and the University of Waterloo – in the persons of Christopher Ré, Theodoros Rekatsinas, and Ihab Ilyas. This band of Engineering professors is the latest supplement to Apple’s development team in addition to the company’s myriad of Engineers from Silicon Valley, slated to work on the Siri among other things. Apparently, this team of professors would be working on the AI, Machine learning, and data science section of the company – an important aspect of Apple’s deep learning strategy. In a statement provided by Apple’s spokesperson, the deal has been sealed and stamped. The representative further confirmed the deal with a rather unapologetic tune, asserting that it;

“buys smaller technology companies from time to time and we generally do not discuss our purpose or plans.” 

The idea of virtual assistance is to make life a lot easier as these software agents make it easiest to navigate between the software and programs of an operating system. Inductiv has been focused on developing technologies that utilize machine learning to automate a hassle-free procedure of identifying and correcting erratic datasets in the past. Evidently, having authentic data is key to ensuring a seamless and robust AI functionality which is why AI and data science are essential to a machine learning ecosystem. Through deep Learning and AI, these virtual assistive technologies could be programmed to automate certain processes that would normally require human interaction. By this, you can make your assistant do your phone’s tasks for you – such as make your calls, send important emails, and even entertain you during your leisure time, while you just sit back and relax. 

Although, Apple’s senior vice president of Machine Learning and AI Strategy – John Giannandrea, has indicated the company’s interest to work on a few improvements with regards to Siri and other AI-powered products from the company. However, the iPhone maker has drastically slacked in the niche of virtual assistance in recent times. Giving way for other competitors such as Microsoft’s Cortana, Google Home, and Amazon Alexa. According to research conducted a couple of years ago by Forbes, Siri ranked number 4 on the top 10 list of virtual assisting technologies for mobile and still is at present.

Apparently, this comes as a huge blow on the overall image of Apple’s technological growth, given that Siri was the pioneer software in the sphere of voice-controlled assistive technology. Since it provided the prototype from which other virtual assisting apps borrowed their ideas. Little wonder why Apple has been acquiring a host of AI-related startup companies in most recent times including NextVR,  Xnor.ai, Deep Fusion, Tuplejump, Laserlike, Voysis, Turi, and Perceptio.

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